Virtual Greats launches Snoop Dogg/ Tila Tequila Virtual Goods with Rockyou’s Super Pets in Myspac

Virtual Greats launches Snoop Dogg/ Tila Tequila Virtual Goods with Rockyou’s Super Pets in Myspace and Facebook

I am so excited about this for a number of reasons.  First and foremost, it is the first time we’ve extended premium virtual goods into virtual worlds running within the world’s largest social networks.

For those of you not up to speed, Super Pets is a virtual pet experience that allows you to adopt a pet, train it and battle it against your friends’ pets.  Within Facebook, Super Pets has 417, 000 monthly Active Users and within Myspace, it has 4.5 million monthly Active Users.  One of the challenges brands had in being sucessful in Second Life was that while the monthly active population was large (and the time per user, enormous), there was no good way to get in front of all those users.  Well, in Facebook with Superpets we’re now in front of an audience half as large as Second Life, and in Myspace, in front of one 4.5 times bigger than Second Life.

As for what we’re selling, we’re starting simple with items like winter hoodies for your pet that say Snoop’s cathcphrase, “Drop It Like it’s Hot” (you can see one on my avatar below, styled as a raccoon as a nod of the hat to my man Loic LeMeur and his Seesmic Logo.

Posted by .(JavaScript must be enabled to view this email address) on 01/05 at 06:15 PM

  1. I live in an apartment in a college town where most pets that can’t be kept in a terrarium, aquarium or cage are not allowed. With these restrictions in mind what good pets would you recommend?

    Posted by pet memorial markers on 11/21 at 08:45 PM

  2. Wow, this is really awesome, would there be new additions to that roster? Im eager to try something new again.

    Posted by Live Sport on 02/08 at 05:32 AM
    3. Page 1 of 1 pages

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